The life of a Curio logo concept can be nasty, brutish, and short. This is probably because the members of our design team are more like mama frogs than, say, mama orangutans. Stay with me. From the first moment we’re tasked designing with a logo, we start sketching out rough concepts. Ever wonder what happened…
Just about every logo you’ve ever seen has a few “undead” counterparts—logo concepts that were not chosen by the client and relegated to the Logo Graveyard [SFX: shrieking heard in the distance]. At Curio, we TRY not to spend a lot of time moping about our own Graveyard. But sometimes we can’t help ourselves. Please…
We created a playful visual identity refresh for Christy Dean Photography. We’ve worked with Christy for many years. She’s responsible for the curio portraits and the photos of our studio peppered around our website.
The Edmonton Historical Board supports a wide breadth of historical architectural preservation, and although we generally prefer our logomarks to communicate an idea with one item, it was a challenge to use just one building to represent this given a wide variety in architectural styles to preserve.
We have a new section in the Curio portfolio focusing on logo design! Feel free to check it out, we’ve added some more recent logo projects and hope to update it on a semi-regular basis.
Recently we had the opportunity to design the brand for Prairie Pigeon, an Edmonton-area pastry-maker trained in France. We designed branding materials for Prairie Pigeon that take visual cues from vintage hand-painted Parisian signage, while combining it with a colour palette that’s a little more “prairies”. A support pattern of pigeons and wheat (and fleur-de-lis…
Punchcard is a web, mobile and sharepoint solutions company based out of Edmonton, Alberta. They work closely with organizations to improve their effectiveness by streamlining access to data through portals, creating web & mobile applications, and consulting services. Punchcard’s target audience is any company, small or large, that values smart access to knowledge and information through technology. …
A few months back we wrapped up branding for Crawford Block, a new apartment building going up in Old Strathcona. Crawford Block was originally constructed in 1912 and was, for many years, the home of Strathcona Furniture. It has since been declared a historic building and is being transformed into a mixed-use development, with 40 micro-apartments…
A favourite project from late 2015 was creating a suite of logos for three new Arts Habitat buildings. Arts Habitat Edmonton is a non-profit company engaged in finding, managing and developing space for the arts. The organization sees Edmonton as a mecca of dynamic, sustainable, and entrepreneurial artistic communities. They nurture, advocate for and build vibrant, healthy,…
We created a brand for the University of Alberta’s AIM sports programming this past summer. The program is geared to train and prepare children to excel at different types of sports. The goal is to make sports an integral part of these kids’ lives, and for some, even reach for an Olympic level. It was…
Moneta is a branding project we wrapped up in 2014. Brad from Moneta is a financial planner who values his personal relationships with his clients. He’s a client we’ve been working with for many years and is very dear to us. This logo pairs the refined, trusted feel of a serif font, appropriate for a financial…
Curio Studio just turned one! After twelve years of continued success in the Edmonton design industry, Woodward Design rebranded to Curio Studio in Spring 2015. First off: when you’re in the business of branding other companies, it can be very daunting to do your own branding. We started by interviewing some of our existing clients, getting…