client feature identity

Fuge Fine Meat

We recently completed a brand for Fuge Fine Meat, A local cured meat maker. Steven Furgiuele is the head chef at Culina Millcreek but he also makes these beautiful meats that are lovingly crafted and cured. You can try the product on the charcuterie taster platter they serve at the Culina. This dish was recently featured in Avenue Edmonton for 25 best things to eat in Edmonton!

From Steven:

Fuge Fine Meat pays tribute to family tradition & craftsmanship; dedicated to producing old world style salumi while maintaining robust food standards. The experience of eating fuge fine meat should be a harmonic continuation of the beautiful production process, honouring our mutual carnal obsession.

We’ve included samples of the brainstorming, sketch concept process, final art and then business card application. We chose a reddish coloured kraft paper stock for the cards, giving an impression of classic wrapped butcher meat. 

These types of brands are extra special to work on because we get to collaborate with clients making a difference in our local neighbourhood. 

Printing: Jukebox  Photography of food: Steven FurgiueleIMG_2787 DSC_0013 fugelogo1 IMG_2811 DSC_0004 fugelogo2 IMG_2813 SAF_8258 DSC_0009 SAF_8263 DSC_0006